Cricketer-turned-expert Ravi Shastri has urged the International Cricket Council (ICC) to give India an even bigger share of the ICC's total revenue, given the side's huge contribution to the cricketing body's coffers. India currently roughly earns 38.5% of ICC's overall revenue as per the latest distribution model for the 2024-27 cycle. India has been called a powerhouse in cricket since the late 2000s. The major reason for that is because of the Indian Premier League (IPL).
The T20 league began in 2008, and since then, India has become a global cricketing powerhouse and a force to reckon with. IPL has gone on to become the world's most sought-after league, attracting players and stakeholders from different parts of the globe. IPL is also the third richest league in sports, which tells why India's position has skyrocketed when it comes to other big nations like Australia and England.
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Ravi Shastri decodes why India should get a bigger share of ICC's total revenue
Given India commands huge respect in ICC and other countries, Shastri has said the BCCI should get a hefty share of the ICC's total revenue. The former India coach further stated how TV rights insanely shoot up during India's series, and it's only fair that the team gets a bigger share of ICC's total revenue.
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“I would want more for India because most of the money that's generated comes from India. So it's only fair that they get their share of the pound of flesh. It's relative, it's economies if tomorrow there might be another stronger economy. Money might come from there like it did in the 70s, 80s and the chunk of the money went to, went somewhere else. So I think it's only fair and it just shows in the revenues when India travels, look at the television rights, look at the television income that comes for an India series. So it's only fair that they get it. Whatever they're getting now, if not more,” said Shastri on Wisden.
According to ICC's revenue model for the existing cycle, a whopping 88% of the revenue is distributed among 12 full-member Test-playing nations. Of this, a major chunk, 48.2%, is split between India, Australia, and England, the three powerhouses in cricket. India is the only nation that receives a percentage of their share in double digits (38.5%).
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